“Creating my collections, I invite you on a journey,” says the designer. - It all starts with the mood that permeates this or that place. I shoot my "movie" about it, and for shooting I use textures, colors and aromas. I hope I managed to create a world that you will want to return to again and again."
Today, five new points will appear on the map of this world, each of which will be marked with two flavors at once.
White Lily and Vetiver are responsible for Portrait of New York. The first perfume is composed of notes of lily (the iconic flower for the flagship on Madison Avenue), flavored with vanilla and pink pepper. The second, with notes of vetiver, cardamom and black pepper, conveys the mood of the hot Big Apple parties. “New York is a symbol of a luxurious and active life,” Ralph Lauren is sure. “I live in this city, and this is where the ideas for creating many collections came to me.”
The next destination is the French Riviera. “This place is full of charm, beauty and style, I wanted to convey its artistic expression,” explains the designer. The freshness of the seaside (a mix of lime, bergamot and citron is responsible for it) can be found in the bottle labeled Lime. And if you are closer to cozy spa evenings, it is better to choose the second fragrance of the Dream of the Riviera: Orange Flower is composed of orange blossom, neroli and mandarin.
Further, Lauren's fantasy takes us to Britain, which has always inspired him with its "elegance, tradition and cultural heritage." First, a walk through the blooming London gardens in the company of the Rose fragrance, composed of notes of rose, black currant and patchouli. Next - the traditional five o'clock with the landscapes of the English countryside and White Tea (in the pyramid mat, osmanthus flowers and bergamot).
And west again, singing hymns to the New World. “Open landscapes, the culture of the country and the art of its people inspired me to create American Song,” says Mr. Lauren. The blend of sage, figs and fir balsam in Sage evokes the Rocky Mountains. And Magnolia, with notes of magnolia, lemon and patchouli, evokes memories of the warm glow of a spring dawn.
And finally, the most exotic destination is Africa.
Safari is a dream that I often return to, a romantic adventure, a sophisticated world in contrast to the rugged landscape.
The scent of sunsets, which can be seen in the Sahara, was placed in a tuba labeled Ambra: it sounds with an accord of amber, bourbon vanilla and labdanum. The Oud fragrance is the epitome of savannah. It smells like oud, guaiac wood and incense.
All flavors are enclosed in transparent flasks that resemble travel decanters. Together with them, you can buy a whole set of hand-made leather accessories: a case for eau de parfum with a volume of 100 ml and a travel case for all ten bottles, which easily turns into a jewelry box.
Ralph Lauren will have scented candles and compact diffusers for clothes to turn the house into a teleport that can take you to one of your favorite destinations. Plus a rich body cream if one perfume is not enough for you to fully immerse yourself.
In Russia, the line will appear at the end of August and will be presented only at the Moscow Central Department Store.>